E-Book Description: This 7 page E-book is about YOU. You want the next level of performance, but you’re forgetting the most important sale of all: you! When buyers turn away from you (don’t buy) there are many factors upon which you can learn why? One of the more fundamental factors that repel your potential buyers is your lack of convictions. When you’re not sold on yourself, or your product or service’s value, it’s easy to project that onto other’s responses toward you. This bullet pointed method walks you through the thoughts and actions necessary to sell out of your convictions.