Your Goal: Organize your life around your values before your ambition. Ask yourself next time you get the sudden opportunity pop-up…
1. Does this decision service my personal vision?
2. Is it consistent with my guiding principles and values?
3. Am I doing this out of fear?
4. Am I doing this without an intelligent reason?
5. What’s a better alternative?
If you’re running from fear or seducing yourself to instant gratification, consider what’ll play out before you leap into things. Does the fix in the short-term backfire later on as things become demanding? Remember,
the more decisions you have to make the less you make them,
causing inadvertent messes, broken promises, and powerlessness.
Then…take these four areas I’ve listed below and reflect, reflect, and deeply reflect to define a clear direction and focus. As we begin the crossover into 2015, create the greatest year you’ll ever have.
1. What is your personal gift?
What is your domain expertise, X-factor, your place to take in the community/market? Usually, 2-3 habits you have given rise to why your top clients have relationships with you. This is a superior skill that gives you energy and energizes others when you elicit it. It is factory made, and like a magnet if you focus it, and delegate everything else.
Action step: Hook up with your five best clients, take them out to lunch and ask them what your personal gift is—why are they in a relationship with you?
Brainstorm together: What can you do more with your personal gift? Who needs to know it? What must be removed, to get access to this energy?
Then ask them to describe
1 – Their three-year future self
2 – Their biggest worry or challenge to eliminate to get there
3 – Their biggest opportunity to capture, to create it
4 – Their biggest strength to capture, to create it.
With this data, and your unique ability together, consider this:
2 – What is my unique client experience? What will I give them? What is the total ultimate client experience you’ll deliver? It is your intellectual capital factored into a roadmap you lead them through.
Does it consist of elements like:
1. A smart business physical
2. A toolkit of solutions
3. A service matrix with Exclusivity for A’s, Special Services for B’s, and Basic Service for C’s?
4. A meeting series to keep them on pace?
5. A set of metrics to benchmark change?
6. A roadmap for success?
What your “A” level clients want and deserve is something more comprehensive than “B” level client delivery. Start considering a platinum tier to your service model and price to position the perceived value.
3 – What will I do for me and my family? What’s your Get out of town plan for 2015?
1. Determine how many free days you’ll take this year? 150 is a good goal to shoot for.
2. Block out eight weeks of vacation – 1 week in spring, 3 weeks in summer, 2 weeks in fall, 2 weeks for Christmas. This is 56 days. Then also include Saturdays and Sundays.
3. Select destinations that inspire you, places you’ve never been that excite you, along with inspiring experiences, you seek to create.
4. Set up your support system to dislodge from any technology while you’re away, so you can maximize rejuvenation.
4 – Clear the Decks for Action!
– Kill the vampires and distractions, and any tasks that bog you down. Either delegate, negate or automate.
– List all your C relationships “duds” and cut em off clean
– List all commitments or activities that don’t support you, cut em!
– List any other messes, distractions, or items in your life that you don’t need, travel lighter, unload your backpack!
– Dump any personal relationships that you’re tolerating.
– Anything else you’re putting up with, get it on your X list and eliminate it! De-clutter your life!
– What can I delegate outside my unique ability?
Here’s a bonus area:
5 – Build on your key accomplishments, by asking “what’s next?”:
List five recent accomplishments in your life, why they matter, and what you can do next to build on that progress with the question, “What’s next?”